BELLWETHER [bel-weth-er] Definition: one that takes the lead or initiative; LEADER; also; an indicator of trends. Since 1973 Bellwether has been committed to making high-performance cycling apparel with equal consideration for style, technical innovation and high quality. Our passion and enjoyment for riding and pursuing an active lifestyle is what drives us. It is what we do, it is what makes us happy. The time we put on the bike allows us to sweat the details needed to flawlessly integrate the finest form and function of each garment. Every fabric, chamois, panel, stitch and trim are carefully selected and scrutinized to extend and enhance each and every riding experience. Bellwether products are designed in Long Beach, California and ridden globally.